The first step was to create a brief by performing an extensive study of ADT's features and goals they aspired for the next 12 months.

Brief Conclusion

Dwayne Thompson is a Florida Regional Manager and an authorized dealer for the renowned security company ADT. He thought it was time to start using digital channels to promote his business which had already been an established brand in the security industry.

He informed us of his business's benefits, features, and goals. We then consulted him on various digital marketing strategies to develop the one that best suits his needs.